BUSINESS

BACKGROUND

Xtep International Holdings Limited (SEHK stock code: 1368) is a leading multi-brand sportswear company listed on the Main Board of the Hong Kong Stock Exchange in 2008. The Group principally engages in the design, development, manufacturing, sales, marketing and brand management of sports products covering footwear, apparel and accessories for adults and children. With a diverse brand portfolio encompassing the core Xtep brand, K-Swiss, Palladium, Saucony and Merrell to strategically target the mass market, athleisure and professional sports segments, the Group has an extensive global distribution network with more than 8,200 stores in Asia-Pacific, North America and EMEA.

RUNNING LABORATORY

Adhering to the core values of optimizing performance and comfort in sportswear products, we established a dedicated world-class running science laboratory in 2018. Led by our international scientists and engineers, the laboratory is the first footwear R&D center in the Chinese sports industry specialized in scientific research, footwear design, development and testing.

PROPRIETARY TECHNOLOGIES

We continued to enhance our footwear products and develop new proprietary technologies through working in close collaboration with leading international fibre material developers, namely 3M, The Dow Chemical Company and INVISTA. The laboratory upgraded various first-place winning marathon shoes as seen in the international class marathons in Mainland China.



SUPPLY CHAIN MANAGEMENT

Xtep is fully committed to operating a seamless and vertically integrated business with the support of an efficiently managed supply chain. We utilized outsourced suppliers in Mainland China to produce footwear and apparel products, and sourced the materials for production collectively. All of the outsourced suppliers were constantly monitored by our quality control team to uphold high quality standards.

INVENTORY DISTRIBUTION

To enhance our inventory management, we increased our flexibility in production and delivery cycle. Inventory distribution in each quarter was split into three batches, consisting of existing products for the quarter and new products for the respective month. Production and delivery of the third batch of products would entirely depend on the retail sales performance of the first batch of products.



  • RUNNING LABORATORY
  • PROPRIETARY TECHNOLOGIES
  • SUPPLY CHAIN MANAGEMENT
  • INVENTORY DISTRIBUTION

WE CORDIALLY INVITE THE FOLLOWING NATIONAL AGENTS
(INCLUDING BUT NOT LIMITED TO THE FOLLOWING)

EUROPE

East Asia: Mongolia, Japan, Korea


Southeast Asia: Laos, Myanmar, Malaysia, Indonesia, Singapore, the Philippines, Brunei and East Timor


South Asia: Sri Lanka, Maldives, Bangladesh, Bhutan


Middle East: Turkey, Cyprus, Palestine, Israel, Jordan, Iraq, Kuwait, Yemen, Oman, United Arab Emirates, Qatar, Bahrain, Georgia, Azerbaijan

ASIA

Northern Europe: Finland, Sweden, Norway, Iceland, Denmark, Faeroe Is.


Eastern Europe: Estonia, Latvia, Lithuania, Belarus, Russia, Moldova


Central Europe: Poland, Czech Republic, Slovakia, Hungary, Germany, Austria, Switzerland, Liechtenstein


Western Europe: United Kingdom, Ireland, Netherlands, Belgium, Luxembourg, France, Monaco


Southern Europe: Romania, Bulgaria, Serbia, Macedonia, Albania, Greece, Slovenia, Croatia, Bosnia and Mexico; Italy, Vatican, San Marino, Malta, Spain, Portugal, Andorra

AFRICA

North America: Canada, United States, Mexico, Guatemala, Belize, El Salvador, Honduras, Nicaragua, Costa Rica, Panama, Bahamas, Cuba, Jamaica, Haiti, Dominican Rep., Antigua And Barbuda, Saint Kitts-Nevis, Dominica, Saint Lucia, Saint Vincent And Grenadines, Grenada, Barbados, Trinidad And Tobago, British Virgin Is., US Virgin Islands, Netherlands Antilles


South America: Colombia, Venezuela, Guyana, French Guiana, Suriname, Ecuador, Peru, Bolivia, Brazil, Chile, Argentina, Uruguay, Paraguay

OCEANIA