Xtep yatangaje ko yinjije amateka mu mwaka wa 2023 kandi umusaruro w’imikino wabigize umwuga wikubye hafi kabiri
Ku ya 18 Werurwe, Xtep yatangaje ibyavuye mu mwaka wa 2023, aho yinjije yiyongereyeho 10.9% kugeza ku rwego rwo hejuru kugeza kuri miliyoni 14.345.5. Inyungu ituruka ku bafite imigabane isanzwe ya Sosiyete nayo yageze ku rwego rwo hejuru kuri miliyoni 1.030.0, yiyongereyeho 11.8%. Ubucuruzi bwa Mainland Ubushinwa bwatanze imbaraga zikomeye. Amafaranga yinjira mu gice cya siporo yabigize umwuga yikubye hafi kabiri Saucony nicyo kimenyetso gishya cya mbere cyungutse inyungu. Icyiciro cya Athleisure cyinjira mu gihugu cy’Ubushinwa nacyo cyazamutseho 224.3%.
Inama y'Ubutegetsi yasabye inyungu ya nyuma ya HK8.0 ku mugabane. Hamwe ninyungu mfatakibanza ya HK 13.7 kumafaranga kumugabane, igipimo cyumwaka wose cyo kwishyura cyari hafi 50.0%.
IBISUBIZO : Xtep yakiriye "321 Isiganwa ryo Kwiruka Cum Shampiyona Yiruka Inkweto Zitangiza Ibicuruzwa"
Ku ya 20 Werurwe, Xtep yafatanije n’ishyirahamwe ry’imikino ngororamubiri mu Bushinwa kwakira inama yo "Gutangiza Ibirori 321 byo Kwiruka mu birori byo gutangiza inkweto" no gushyiraho ibihembo bya "New Asian Record" ku bakinnyi b'Abashinwa kugira ngo babashishikarize kugera ku rwego mpuzamahanga mu bikorwa byabo bya siporo. Xtep igamije gushimangira urusobe rw'ibinyabuzima binyuze muri matrix igezweho, mu rwego rwo guteza imbere ubuzima rusange no gutanga ibikoresho by’umwuga ku Bushinwa benshi.
Mu nama yo kumurika ibicuruzwa, Xtep yerekanye "360X" fibre fibre fibre ikora inkweto zirimo tekinoroji ya nyampinga itatu. Ikoranabuhanga rya "XTEPPOWER", rifatanije na T400 ya fibre fibre fibre, byongera umuvuduko no gutuza. Ikoranabuhanga rya "XTEP ACE" ryinjijwe muri midole ritanga uburyo bwiza bwo guhungabana. Byongeye kandi, tekinoroji ya "XTEP FIT" ikoresha ububiko bunini bwibirenge kugirango ikore inkweto ziruka zagenewe guhuza neza imiterere yamaguru yabashinwa.
IBICURUZWA : Xtep yatangije inkweto za “FLASH 5.0”
Xtep yashyize ahagaragara inkweto ya "FLASH 5.0" isezeranya abakinnyi uburambe butigeze bubaho bwumucyo, guhumeka, kwihangana, no gutuza. Gupima kuri 347g gusa, urukurikirane rugaragaza igishushanyo cyoroheje kigabanya cyane umutwaro wumubiri kubakinnyi. Byongeye kandi, inkweto ikubiyemo tekinoroji ya "XTEPACE" ya midsole kugirango ikure neza ihungabana kandi itange umusaruro ushimishije kugera kuri 75%. "FLASH 5.0" ikoresha kandi ikomatanya rya TPU hamwe na plaque ya karubone mugushushanya wenyine, ikabuza abakinnyi guhindukira kuruhande no gukomeretsa.
IBICURUZWA : Xtep Kids yafatanije nitsinda ryikoranabuhanga rya kaminuza gutangiza "A + Growth Sneaker"
Xtep Kids yifatanije na kaminuza ya siporo ya Shanghai hamwe nitsinda ryikoranabuhanga rya Yilan ryo muri kaminuza ya Tsinghua kugirango bamenyekanishe “A + Growth Sneaker”. Mu myaka itatu ishize, Xtep Kids yakoresheje algorithm ya AI kugirango ikusanyirize hamwe amakuru, isesengure imiterere yimikino yabana, kandi imenye ingaruka zishobora gukomeretsa, bivamo inkweto za siporo zikwiranye nuburyo bwibirenge byabana b’abashinwa. Ibikoresho byakoreshejwe muri "A + Growth Sneaker" byavuguruwe byuzuye, bitanga uburyo bwiza bwo kwinjiza, guhumeka, hamwe nuburemere bworoshye.
Igishushanyo cyagutse-cyambere kigabanya amahirwe ya salux valgus mugihe agatsinsino kagaragaza imiterere ya dogere 360 ya TPU, byongera inkweto za 50% kugirango zirinde amaguru kugabanya imvune za siporo. Ubwenge bwa parameterized outsole itanga 75% byongerewe imbaraga. Gutera imbere, Xtep Kids izakomeza gufatanya ninzobere mu by'imikino gutanga imyenda ya siporo yabigize umwuga hamwe n’ibisubizo ku bana b'Abashinwa.