Xtep yakazivisa mashandiro ekugadzirisa bhizinesi muMainland China kwekota yechina uye yakazara gore ra2023.
Musi wa9 Ndira, Xtep yakazivisa yayo 2023 yechina kota uye yakazara gore rekushanda kugadzirisa. Kwekota yechina, iyo yakakosha Xtep brand yakanyora pamusoro pe30% gore-pagore kukura mukutengesa kwayo kwekutengesa-kuburikidza, nekutengesa kwekutengesa kunosvika makumi matatu muzana kubva. Kwegore rakapera musi wa31 Zvita 2023, zvitoro zvinotengeswa kuburikidza neiyo yakakosha Xtep brand yakarekodha inopfuura 20% gore-pa-gore kukura, nekutengesa chiteshi chekutengesa kweinotenderera mwedzi mina kusvika 4.5. Xtep icharamba ichichengetedza mukana wekukwikwidza kuzadzisa zvinodiwa nevatengi muChina.
BUSINESS ZVIMWE ZVAKAITIKA: Xtep yakazvipira kubatsira nzanga uye kuvaka ramangwana rakasimba
Musi wa18 Zvita, kudengenyeka kwepasi kwehukuru 6.2 kwakarova Linxia Hui Prefecture mudunhu reGansu. Xtep, yakabatana neChina Next Generation Education Foundation, yakapa zvinhu zvinokosha RMB20 miriyoni, zvinosanganisira zvipfeko zvinodziya uye zvekushandisa, kunzvimbo dzakakanganisika mumatunhu eGansu neQinghai, nechinangwa chekutsigira rubatsiro rwepamberi nekuvakisazve mushure menjodzi. Sapiyona weESG uye trailblazer, Xtep inofunga kudzorera kunharaunda sechikamu chetsika yemakambani. Iyo kambani yakabatanidza hutongi hwekusimudzira mune ese maficha ekutungamira kwemakambani uye mashandiro.
SUSTAINABILITY: Xtep's "160X" shangu dzekumhanya dzeshangu dzinoramba dzichisimbisa shasha.
Pamujaho weGuangzhou Double Gold wakaitwa musi wa10 Zvita, Wu Xiangdong akabudirira kutora mukombe wevarume vekuChina zvakare mushure meShanghai Marathon neXtep "160X 5.0 PRO". Munguva yeJinjiang Marathon neXiamen Haicang Half Marathon yakaitwa musi wa3 Zvita, Xtep's "160X" yakatevedzana yakapa rutsigiro rwakatanhamara kuvamhanyi, zvichiita kuti vawane kukunda mumakwikwi evarume nevakadzi. K‧Swiss SPONSORSHIP Pakati pemarathon makuru matanhatu muChina muna 2023, Xtep yakatonga chinzvimbo chayo chekutungamira ne 27.2% yekupfeka, ichipfuura mhando dzese dzepamba nedzekunze. Shangu dzekumhanya dzeXtep dzakagara dzichipupurira vamhanyi vachivandudza kugona kwavo, uye kambani icharamba ichiongorora mikana isingaverengeke yeChinese marathon.