Nkhani Za Kampani
Xtep idanenanso kuti ndalama zomwe zidasokonekera mu 2023 zotsatira zapachaka komanso ndalama zomwe gulu la akatswiri amasewera zidali pafupifupi kuwirikiza kawiri.
Pa 18 Marichi, Xtep idalengeza zotsatira zake zapachaka za 2023, ndipo ndalama zake zidakwera ndi 10.9% mpaka kufika pa RMB14,345.5 miliyoni. Phindu lochokera kwa eni eni ake a Kampani linafikanso pa RMB1,030.0 miliyoni, chiwonjezeko cha 11.8%. Bizinesi yaku China yayikulu idapereka kulimba mtima. Ndalama zomwe zimaperekedwa ndi akatswiri amasewera zidatsala pang'ono kuwirikiza kawiri pomwe Saucony ndiye mtundu woyamba kupanga phindu. Ndalama za gawo la Athleisure ku Mainland China zidakweranso ndi 224.3%.
Bungwe la Board lipereka ndalama zokwana HK8.0 cents pa Share. Pamodzi ndi magawo apakati aHK13.7 cents pa Share, chiwongola dzanja chapakati pazaka zonse chinali pafupifupi 50.0%.
ZOKHUDZA: Xtep adachita "321 Running Festival cum Championship Running Shoes Product Launch"
Pa 20 Marichi, Xtep adagwirizana ndi China Athletics Association kuti achite nawo msonkhano wa "321 Running Festival Championship Running Shoes Product Launch Conference" ndikukhazikitsa mphotho za "New Asian Record" za othamanga aku China kuti awalimbikitse kukwaniritsa miyezo yapadziko lonse lapansi pantchito yawo yamasewera. Xtep ikufuna kulimbikitsa chilengedwe pogwiritsa ntchito njira zotsogola kwambiri, pofuna kulimbikitsa thanzi la anthu komanso kupereka chithandizo chaukadaulo kwa anthu aku China ambiri.
Pamsonkhano wotsegulira zinthu, Xtep idawonetsa nsapato zake za "360X" za carbon fiber zophatikizidwa ndi matekinoloje atatu opambana. Ukadaulo wa "XTEPPOWER", wophatikizidwa ndi mbale ya T400 ya carbon fiber, imathandizira kuthamanga komanso kukhazikika. Ukadaulo wa "XTEP ACE" wophatikizidwa mu midsole umatsimikizira kuyamwa kodabwitsa. Kuphatikiza apo, ukadaulo wa "XTEP FIT" umagwiritsa ntchito nkhokwe yayikulu yopanga nsapato zothamanga kuti zigwirizane ndi mawonekedwe a phazi la anthu aku China.
ZOTHANDIZA: Xtep adayambitsa nsapato ya basketball ya "FLASH 5.0".
Xtep idakhazikitsa nsapato ya basketball ya "FLASH 5.0" yomwe imalonjeza osewera kupepuka, kupumira, kulimba mtima, komanso kukhazikika zomwe sizinachitikepo. Kulemera kwa 347g chabe, mndandandawu uli ndi mapangidwe opepuka omwe amachepetsa kwambiri kulemedwa kwakuthupi kwa osewera. Kuphatikiza apo, nsapatoyo imaphatikizanso ukadaulo wa "XTEPACE" wapakati kuti azitha kugwedezeka ndikubweretsanso 75%. "FLASH 5.0" imagwiritsanso ntchito kuphatikiza kwa TPU ndi mbale ya kaboni pamapangidwe amtundu wokhawokha, kulepheretsa osewera kutembenukira m'mbali ndi kuvulala kopindika.
ZOKUTHANDIZANI: Ana a Xtep anagwirizana ndi magulu aukadaulo aku yunivesite kukhazikitsa "A+ Growth Sneaker"
Xtep Kids idalumikizana ndi Shanghai University of Sport ndi Yilan Technology Team ya Tsinghua University kubweretsa "A+ Growth Sneaker" yatsopano. Pazaka zitatu zapitazi, a Xtep Kids adagwiritsa ntchito ma algorithms a AI kusonkhanitsa deta molondola, kusanthula zochitika zamasewera a ana, ndi kuzindikira zoopsa zomwe zingachitike, zomwe zidapangitsa kuti pakhale nsapato zamasewera zomwe zimagwirizana bwino ndi mawonekedwe a mapazi a ana aku China. Zida zomwe zimagwiritsidwa ntchito mu "A+ Growth Sneaker" zakonzedwa bwino, zomwe zimapatsa mayamwidwe odabwitsa, kupuma, komanso mawonekedwe opepuka.
Kapangidwe ka kutsogolo kokulirapo kumachepetsa kuthekera kwa hallux valgus pomwe chidendene chimakhala ndi mawonekedwe apawiri a 360-degree TPU, kukulitsa kukhazikika kwa nsapato ndi 50% kuteteza akakolo kuti achepetse kuvulala pamasewera. The smart parameterized outsole imapereka 75% yogwira bwino. Kupita patsogolo, Xtep Kids ipitiliza kugwilizana ndi akatswiri a zamasewera kuti apereke zovala zamasewera ndi mayankho kwa ana aku China.
